Yes, that’s right, this hirsute moose gracing the label of That Boutique-y Whisky Company's Canadian Corn Whisky invites you to win from a pool of prodigious prizes, all you need to do is come up with the greatest cocktail recipe using Canadian whisky that the world has ever seen.
And we’re pitting ourselves against The (drinks) World. Revered bartenders, unsung heroes of whisky shops, influencers and Jane and Joe Bloggs. We welcome you, we salute you, we see you. Points will be judiciously awarded for the serve itself, its drinkability and the creativity of the ingredients used, the garnish, the name and the story behind it. No additional points for Canadian fancy dress but you’ll be forever a legend in our eyes.
Boutique-y vs On Trade vs Off Trade vs Influencers vs The World (U.K only).
Let the Boutique-y battle commence!